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A couple of weeks ago, I came across an article which would have been impossible (maybe even inconceivable) a few years ago. Entitled World of Warcraft Lost 1.3M Subscribers In The Last Three Months, the article was written by Paul Tassi for Forbes magazine and went on to explain:
"It doesn't seem like the most breaking of news stories to report that a game more than a decade old keeps losing subscribers, but with how much revenue Activision Blizzard still makes from World of Warcraft [WOW], it is something of a big deal.
The announcement that the game has lost 1.3M subscribers in the last three months was made in an earnings report yesterday. The company was quick to say that World of Warcraft is still the number one paid MMO in the land, but at just over 8M players, it has fallen steeply from 2010 when it had 12M..."
I read Paul's article with a certain sadness. I had played WOW for years, finally giving up my account because, frankly, the game had become very boring. Despite the anticipation every time Blizzard Entertainment announced a new expansion pack, the game play itself never really changed. The new world's might've have looked different (sometimes disappointingly so), but the quest-loot-and-level format never changed. Playing became an exercise in tedium and I never got off on the more uber-nerd fascination of tweaking your stats, running dailies and finding special gear, which appealed to players with more traditional Dungeons & Dragons sensibilities. Those who found thrill in making the biggest badass they could usually eliminated most of WOW's challenge, and often rendered themselves the MMO version of the neighborhood bully. Hell, South Park even had an episode on the subject!
So when friends encouraged me to start playing Borderlands 2 online, I resisted. The last thing I wanted was to devote time and money to something which was just going to bore me. Again. But having now played B2 for several weeks, I can tell you I was completely wrong. So what's the difference between the two? Here are the things I found significant:
So what are my conclusions here? Simply put, WOW has run its course – or at least in its current form. As Paul indicated in his article, part of the problem may be that WOW is over ten years old (its North American launch was in November 2004) and games, like anything technology-related, have a short shelf life unless you introduced something new. And this is where WOW has really struggled, in my opinion. New worlds, new characters and new quests really aren't new at all if they have the same basic format and interactions of everything that came before them.
I hope WOW fixes its issues. I really do. But for now, it's Borderlands 2 for me.